This week, I am in Las Vegas at the Onrec Global Recruiting Trends Conference 2012, speaking about “Building Meaningful Relationships between Job Seekers and Employers” and “The Value of Information: Strategy for Innovation.”
Additionally, we are seizing this unique opportunity to announce to the community that we are now a free resource for recruiters and employers. In fact, we are proud to announce that we offer:
- Unlimited Search
- Unlimited Post
- Unlimited Targeted Hiring Alerts
In a nutshell, TheLadders now offers for free what LinkedIn, Monster, CareerBuilder, Indeed, Dice and the rest of the industry offer for a fee.
So, why are we giving away our unparalleled services for free when recruiters and employers are willing to pay for them? Here are five reasons:
- As of last year, we no longer focus only on $100K+ jobs; instead, we target all professional job seekers. Candidates on TheLadders can pay $25 per month to gain full access to our network. However, we also offer a freemium model for job seekers, which afford the ability to apply to targeted hiring alerts, as well as be searchable and contacted by recruiters and employers.
- The revenue we generate from job seekers enables us to continually optimize the job-matching experience, enabling us to fulfill our mission of matching “the right person for the right job.”
- As I mentioned in my recent blog post “Introducing the ‘Less than Free’ Business Model,” free enables us to improve product features for job seekers. Free is also exciting for recruiters, as they are just as essential to our success as job seekers.
- Free enables us to embrace and migrate our ecosystem to the next generation of job search — mobile — empowering us to re-envision our business with a “mobile-first” approach.
- Having recently reached a milestone of 25,000 recruiters and employers, free will enable us over the next three years to provide access to our network to more than 100,000 active recruiters and employers in the U.S., positioning us as the leading platform for professional jobs.
Mobile is disrupting the way job seekers interact with content, and we are contributing to this disruption.
Over the coming months, we will release several new innovations for both job seekers and recruiters. Our next milestone will be our job-seeker app launching in early 2013, followed by native iOS apps for iPhone and iPad. Stay tuned…the future of jobs is coming and TheLadders is pioneering the trail!