As PR Manager here at TheLadders, I deal with a lot of questions each day. “What is TheLadders?” “How many employees do you have?” “What exactly do you do all day?” But the most significant question I get, the one that ties back for our entire raison d’etre, is, “How many job seekers do you really help?”
Searching for a job is an emotional process – it’s not like buying a pair of shoes. The transaction isn’t finite. While many people (especially me) are passionate about their shoes, if you get the wrong pair, it’s probably not going to alter the course of your future. Our customers are making a decision that affects whether or not they can pay the mortgage next month or if they need to pack up and move their family across the country.
I work with 400 talented people, but some of those I admire most are the members of our Job Search Support Center – they are in the trenches each day loving our customers and helping them deal with significant, life-changing experiences. Our members tell us every day about the value we add to their job search. To quantify just how many people we’ve touched we turned to an external authority and one of the world’s leading market-research firms, Harris Interactive. New research released today by Harris Interactive and TheLadders.com shows that over half a million $100K+ job seekers used TheLadders.com to find a new position in 2010.
You can read the entire press release here, but don’t just take it from us. Take a look below to hear Carolina, a satisfied customer of TheLadders, tell you her success story in her own words.
Check back here and on our Facebook page each week for great new stories about how we are helping to match the right person with the right job.
Dara Cothran is PR Manager at TheLadders.com. She’s a self-proclaimed media junkie and probably the last person in the office who needs another cup of coffee – but she’ll drink one anyway.